Law Firm Online Presence & GEO Audit
Free Law Firm Online Presence & GEO Audit
Your next client may find you through Google Search, Google AI Overviews, ChatGPT, or another AI-powered search experience before they ever visit your website.
Our free Law Firm Online Presence & GEO Audit evaluates how your firm appears across search engines, AI platforms, local listings, legal directories, and online reviews. You’ll receive a clear report identifying visibility gaps, missed opportunities, and practical recommendations to help your firm attract more qualified leads.
Why Law Firms Need an Analysis
A thorough Online Presence Analysis gives us a chance to take a deep dive into how your business is viewed online. It takes more than just having a website that looks nice to optimize your businesses online presence. It takes locally optimized content, local citations, backlinks, and more!
Before you can make a detailed plan to execute an effective local SEO campaign, it is critical that you first assess how your website, and your business stand online today.
When we execute on Online Presence Analysis, we look at several factors that make up your current presence. These include a detailed assessment of your website, local citations, customer reviews, and more.
Backlink Profile
Your backlink profile is equally important because each backlink, which is any link from another website that points to your website, has the potential to act as a vote to the search engines that your website has well written, relevant, and important content. In some cases, the more of these backlinks that your website has, the better this can help your rankings in the search engines.
We take a deep look into your backlink profile, and that of your competitors, to determine your best plan with your backlinking strategy.
Digital Horsepower
Complete Website Analysis!
When we take an in-depth look at your website, there are many things that need to be assessed for their ultimate effectiveness.
Your Local Citations
The next thing that we investigate is the accuracy of your Local Citations. These are basically how your business information appears on the 70+ local directories that are most trusted by the search engines. Also known as NAP (name, address, & phone number), these listings are important for local SEO because it insures that your business information is consistent all over the internet, but also because you can add rich content to many of these in the form of content, images, videos, etc…
The definition of a citation is a mention of your business online that has some combination of your business name, address, and/or telephone number.
Alternatively, social profiles are more significant citations. Examples of these would be Facebook, Twitter, Pinterest, LinkedIn, etc…These are very trusted by the search engines, and carry more weight because they are highly customizable as well.
It is best practice to build a social profile for your business on every social platform that you can. This would include Facebook, Twitter, Pinterest, LinkedIn, and others.
The first thing that you need to do is to see how all of these local directories see your website and business information online today. Use our free local citations scan tool to gather this information.
Local Citations Guidelines
Here are the guidelines that you should follow when you are building your social profiles and citations, to get the best SEO results:
A detailed analysis of your Local Citations are a very important part of your Online Presence Analysis. It would be a mistake to discount the importance of these when evaluating the presence of your business online.
Your Online Presence Evaluation Consists of
Video Review
A video review of our proprietary 30-point an analysis
Detailed Summary
A detailed summary of our findings, recommendations & resources
Phone Consultation
A 30-minute phone consultation
Email Follow-Up
A video review of our proprietary 30-point an analysis
